As companies are changing their online strategy, the role of the chief information officer is changing with it. Increasingly more companies are requiring their CIO to perform new tasks, such as develop revenue streams and focus on innovation and improving customer experiencing online. These tasks vary significantly from “keeping computers running”, which was what the chief information officer’s job was originally created for.
Some companies are responding to this change by hiring people as CIOs who are not solely IT specialists, but have also had experience in other fields such as business management.
For example, Intel’s CIO, who had never worked for IT before being hired, managed tasks which reduced manufacturing time, as well as revamped the website to make it more user friendly.